Best ChatGPT Ads Agencies in 2026

Quick Answer: ChatGPT ads are a new paid advertising format launched by OpenAI in 2025 that allows brands to appear inside ChatGPT conversations. The best ChatGPT ad agencies help you set up, manage, and optimize campaigns on this platform as part of your existing paid media strategy. Costs, formats, and targeting options are still developing as the platform matures. For ecommerce brands, this is one of the best new paid channels to watch and plan for in 2026.

Did you know that Google built a $200 billion ad business on the idea that intent-based advertising (reaching people at the moment they are searching) is more valuable than any other format? 

ChatGPT took that same principle and applied it to AI-powered conversations that are becoming more popular than any search engine in history. How did they do this?

Well, earlier this year (2026), OpenAI started testing and showing ads on ChatGPT. For the first time, brands began appearing on one of the world's most widely used AI platforms, reaching consumers at the exact moment they ask questions and look for recommendations.

If you are an ecommerce brand selling supplements, skincare, pet products, apparel, or anything else where consumers ask questions before they buy, you should really consider working with the right ChatGPT ad agency.

This article will explain why you should work with an agency, how they work, what they cost, who can run them, and how to find the best ChatGPT ads agencies.

What Are ChatGPT Ads?

Before we get into the agencies, let us answer the question many brands are still asking: Does ChatGPT have ads? And are ChatGPT ads live?

Yes. ChatGPT ads are real, and they are live.

OpenAI launched its self-serve Ads Manager on May 5, 2026, removing the previous $50,000 minimum spend requirement and opening the platform to all US advertisers. 

For the first time, any brand can run a ChatGPT ad campaign without needing an enterprise-level media budget or a direct partnership with OpenAI.

So what exactly are ChatGPT ads? 

They are sponsored placements that appear below the AI's conversational response inside ChatGPT. 

When a user asks ChatGPT a question, the AI first generates an organic answer. A clearly labelled sponsored card then appears underneath, showing a relevant product or service. 

OpenAI has confirmed that paid placements do not influence the organic answer ChatGPT gives. The ad appears separately, after the response.

This is what makes ChatGPT paid ads fundamentally different from Facebook ads or Google banners. The user is not passively scrolling. They are:

• Actively asking for information

• Comparing options

• Making decisions

Your brand's appearance is a direct response to the user’s intent.

Think about it from the buyer's perspective, if someone asks ChatGPT for the best omega-3 supplements for dogs. ChatGPT gives its organic answer. 

Below that answer, a clearly labelled ad appears for your pet supplement brand. That is an example of a ChatGPT ad. The user already has context. They are already in buying mode. Your ad lands at exactly the right moment.

How Do ChatGPT Ads Work?

The ChatGPT Ads Manager works similarly to Google Ads or Meta Ads Manager:

• You create a campaign

• Set a budget

• Upload creative

• Define your targeting parameters

OpenAI provides its own pixel and Conversions API for tracking, which lets you measure how your ads are performing within the platform and connect those results back to your conversions.

The major difference between Google Ads and ChatGPT Ads is how targeting works:

• ChatGPT ads target conversational context and user intent rather than keywords or demographic profiles

• The platform matches your ad to the ongoing conversation based on what the user is asking about, not based on who they are or what they have browsed before

This makes the ChatGPT ad format conversational rather than transactional.

ChatGPT ads cost more than Meta placements. Some reports have placed ChatGPT CPMs (Cost Per Mille) at premium rates, comparable to or higher than paid Google search. 

Before you run a single dollar in ChatGPT paid ads, you should focus on Organic AI visibility. ChatGPT ads perform better when your brand is already appearing in ChatGPT's organic answers for relevant queries. 

If ChatGPT already knows and recommends your brand, a paid placement reinforces that recognition. This means that getting your brand cited in AI-generated answers through Generative Engine Optimization (GEO) is the best way to make ChatGPT ad campaigns work better.

Best ChatGPT Ads Agencies in 2026

1. Pro Marketer

Best for: Ecommerce brands selling supplements, skincare, pet products, apparel, and other high-consideration consumer products looking for a full-funnel ChatGPT ads strategy

Pro Marketer is a Toronto-based ecommerce growth agency and one of the first Canadian ChatGPT ad agencies integrating ChatGPT advertising as part of an ecommerce growth system. 

While most agencies are either pure paid media shops or pure GEO specialists, Pro Marketer connects ChatGPT ads to the full channel stack: 

• Shopify

• Meta ads

• Google Ads

• Email and SMS

• Amazon

• TikTok Shop

• Conversion rate optimization

This connection with other platforms is more important for ChatGPT paid ads than for almost any other ads channel. A user who clicks a ChatGPT ad has just been in a research conversation. They are informed, and they have context. But they still need to land on:

• A page that converts

• An email flow that nurtures

• A brand presence that quickly builds trust

Pro Marketer builds that entire system, not just the ChatGPT ad campaign itself.

Before running any paid placements, they audit how your brand currently appears in ChatGPT's organic responses for your product category. 

If your brand is not showing up, they build the GEO foundation first so that your paid placements will appear with authority. From there, they build your ChatGPT ads campaign structure, creative, targeting strategy, and measurement framework.

They use OpenAI's pixel and Conversions API alongside post-purchase surveys and multi-touch attribution to capture how AI-driven discovery is influencing your customer journey.

Major strengths:

• Full-funnel ChatGPT ad agency connecting paid placements to Shopify, email, Meta, Google, and Amazon

• GEO foundation building before paid campaign launch to maximize conversion performance

• Compliant ChatGPT ad campaigns for regulated categories, including supplements and skincare

• ChatGPT Ads Manager campaign setup, creative development, and ongoing optimization

• OpenAI pixel and Conversions API implementation for accurate performance tracking

• Multi-touch attribution that captures AI-driven contribution to your revenue

• Experience scaling ecommerce brands across pet, supplement, skincare, and apparel categories

• Transparent weekly reporting about your cost per acquisition and return on ad spend

Client fit:

• Ecommerce brands selling high-consideration consumer products where buyers research before purchasing

• Supplement, skincare, pet, and apparel brands looking for a compliant ChatGPT ads partner

• Brands already running Meta and Google ads that want to expand into ChatGPT paid ads as a new acquisition channel

• Canadian ecommerce brands looking for a local ChatGPT ad agency that understands the Canadian market

2. Y'all

Best for: Brands spending $100K or more per month on paid social and search that are ready to expand into ChatGPT ads.

Y'all is a performance creative and media-buying agency.

Most agencies are still treating AI discovery as a side project within an SEO team. Y'all treat it as a distinct category because it is structurally different from traditional search. 

They use GEO foundation building, messaging for conversational contexts, and measurement infrastructure that captures AI-driven discovery.

They are ranked in the top 1% of agencies by 1-800-DTC and hold Meta Business Partner, Google Partner, Shopify Plus Partner, and Motion Creative Analytics partner status. 

Major strengths:

• Has formalized AI Discovery alongside Paid Search

• Focuses on integrated paid search, paid social, creative production

• OpenAI pixel data is integrated into the same measurement framework as Meta and Google

• Top 1% of agencies recognized by 1-800-DTC

Client fit:

• Brands spending $100K or more monthly on paid social and search, who are ready to explore ChatGPT ads

• DTC brands that want paid search, paid social, and AI discovery managed as one connected system

3. Top Growth Marketing

Best for: DTC brands extending their existing Meta and TikTok paid media into ChatGPT ads as a new acquisition channel

Top Growth Marketing has a ChatGPT Ads service for DTC brands created specifically to capture demand from users who use ChatGPT as a research and purchase channel. 

They are optimizing brand presence in AI-generated recommendations alongside paid placements. This is actually a good structural approach because organic AI presence is what makes paid placements convert.

Major strengths:

• Specific DTC ChatGPT Ads service

• Existing performance marketing capability across Meta and TikTok for integrated campaign management

• Focus on capturing demand from users, treating ChatGPT as a research and purchase channel

Client fit:

• DTC brands doing $50K or more monthly in paid social that want to extend into ChatGPT ads

• Brands that want a single agency managing Meta, TikTok, and ChatGPT paid ads 

4. Single Grain

Best for: DTC and ecommerce brands that want a partner that can combine ChatGPT ads with content, SEO, and paid social 

Single Grain uses ChatGPT advertising as one channel in a larger Search Everywhere Optimization model. 

They believe that user intent now spreads across search engines, social platforms, and AI platforms, so your brand should be optimized across all of them. 

Their public ChatGPT advertising positioning shows that paid placement alone is not always enough. 

Major strengths:

• Search Everywhere Optimization model that connects paid and organic media across multiple platforms

• Integrates content, GEO, and ChatGPT ads as a unified program

• Google Premier Partner with good paid search and paid social capabilities

• Public thought leadership on how ChatGPT advertising fits into a larger growth strategy

Client fit:

• Growth-stage brands that want one agency handling paid and organic across multiple AI and search platforms

• Ecommerce and SaaS brands looking for an integrated ChatGPT ads partner with good content capabilities

5. Directive Consulting

Best for: B2B and mid-market brands looking for ChatGPT ads that increase revenue 

Directive uses the Scrunch LLM platform to measure how brands appear in ChatGPT and other AI systems. 

Their content strategy is built for capturing high-intent B2B demand, and their ChatGPT ads approach follows the same performance-first logic. 

They are one of the few agencies explicitly using ChatGPT ads as a measurable demand-capture channel, directly tied to improving your revenue rather than awareness.

Major strengths:

• Uses Scrunch LLM platform to measure paid versus organic brand presence within ChatGPT

• Performance-first ChatGPT ads strategy linked to pipeline and revenue outcomes

• Google Premier Partner with good paid search and SEO capabilities

• Public ChatGPT ads category authority through published thought leadership and agency lists

Client fit:

• B2B and mid-market brands with complex sales cycles that need AI discovery 

• SaaS and technology companies looking for an integrated ChatGPT ads and GEO strategy

6. WebFX

Best for: Mid-market brands that want to run live ChatGPT ads 

WebFX is one of the few agencies running live ChatGPT ad campaigns through OpenAI's Ads Manager. 

They have their own attribution platform that tracks the full customer journey, including the AI-driven metrics that standard last-click tracking misses. 

Most analytics tools only measure the last click before a purchase. That means ChatGPT's role in bringing a customer to your brand often goes unrecorded. 

WebFX's platform captures it. Aside from this, they also offer GEO services to help your brand appear in ChatGPT's organic responses before your paid campaigns go live.

Major strengths:

• One of the few agencies running live ChatGPT ad campaigns through OpenAI's Ads Manager

• Proprietary attribution platform capturing AI-driven discovery contributions to conversions

• GEO services starting around $3,000 per month for organic AI visibility foundation building

• Google Premier Partner with full-service digital marketing capabilities

Client fit:

• Mid-market brands that want to run ChatGPT ads 

• Brands that need proper multi-touch attribution to accurately measure AI-driven discovery 

7. NoGood

Best for: Funded brands that want AI visibility measurement software built into their ChatGPT ads engagement

NoGood built its own AI tracking tool, Goodie AI. It monitors how your brand appears across ChatGPT, Gemini, and Perplexity simultaneously. 

Most agencies cannot show you whether your brand's AI visibility actually improved as a result of their work. NoGood can. Goodie gives them the data to prove it.

Major strengths:

• Goodie AI tracks your brand presence across ChatGPT, Gemini, and Perplexity

• AI visibility data connected directly to paid media performance

• Full-funnel growth across paid media, email, and conversion optimization

• Proven AI citation improvements with documented results

Client fit:

• Brands spending $50,000 or more per month that want AI visibility 

• Consumer and B2B brands that want AI discovery tracked across multiple platforms at the same time

How to Choose the Right ChatGPT Ad Agency

ChatGPT ads 2026 is the newest performance channel in ecommerce and B2B marketing. That means you need to thoroughly evaluate the agencies you intend to work with.

Check whether they have an actual ChatGPT ads service

The agencies on this list have public service offerings, active practices, or verifiable client work in ChatGPT advertising. 

A lot of agencies have written about ChatGPT ads without ever running one. To confirm, ask them these questions directly:

• Have you launched campaigns through OpenAI's Ads Manager? 

• How many? 

• Can you walk me through the Ads Manager setup and what the reporting looks like? 

• Agencies running real campaigns answer this specifically.

Ask about their GEO foundation work

Can you run ads on ChatGPT without organic AI visibility? Technically yes. But the results will be not be good. 

If ChatGPT already recognizes and organically recommends your brand, a paid placement will reinforce that. If your brand is invisible in ChatGPT's organic responses, you are paying premium CPMs to introduce your brand cold in a conversational context. 

The right ChatGPT ad agency pairs paid campaigns with GEO foundation work. Ask them how they approach that connection before you commit to any ad spend.

Understand how they handle measurement

The right agency uses OpenAI's pixel, Conversions API, post-purchase surveys, and multi-touch attribution to correctly measure your results. 

If an agency reports only on platform-attributed conversions without any discussion of the attribution methodology, they are giving you an incomplete result.

Match the agency to your product category

ChatGPT ads perform best for high-consideration products where buyers research before purchasing. These products include:

• Supplements

• Skincare

• Pet products

• Software

• Professional services

• Financial products  

An agency that has worked in your specific category will already understand the buying psychology, the compliance considerations, and the content strategy that makes the channel convert for your product type.

Know your budget before you start

ChatGPT ads cost much more per impression than Meta. Most agencies recommend using your first 60 to 90 days as a learning budget, with a minimum of $3,000 to $5,000 per month in ad spend plus management fees. 

Know the amount of money you can realistically spend before approaching any agency to make sure you are talking to the right partner.

Final Thoughts

If you want a ChatGPT ad agency that connects your paid placements to your Shopify store, your email flows, your Meta and Google campaigns, your Amazon strategy, and your retention system, consider Pro Marketer.

Not sure how to contact them? Book a free consultation with Pro Marketer and let us build your ChatGPT ads strategy.

FAQs

1. What are ChatGPT ads?

ChatGPT ads are paid placements that appear within the ChatGPT interface below the AI's organic conversational response. They are clearly labelled as sponsored content and do not influence ChatGPT's organic answers. 

OpenAI launched its self-serve ChatGPT Ads Manager on May 5, 2026, opening the platform to all US advertisers. ChatGPT ads target conversational context and user intent rather than keywords or demographics.

2. Are ChatGPT ads available in Canada?

Yes, ChatGPT ads are now available in Canada?

Canadian ecommerce brands can also work with a ChatGPT ad agency to prepare their campaigns, GEO foundation, and measurement structure. 

Pro Marketer and InterTeam Marketing are both Canadian agencies actively tracking the Canadian expansion.

3. How much do ChatGPT ads cost?

ChatGPT ads cost $3 to $5 per click. 

Most agencies recommend a minimum test budget of $3,000 to $5,000 per month in ad spend, separate from agency management fees. The channel works best for brands with good gross margins, good customer lifetime value, and high-consideration products, where the premium CPM is justified by buyer-intent quality.

4. Can you run ChatGPT ads for supplement or skincare brands?

Yes, with appropriate compliance considerations. OpenAI has indicated that highly regulated topics like health may face restrictions during early testing phases, similar to Meta and Google's platform policies on health claims. 

A good ChatGPT ad agency will build compliant creative that avoids prohibited health claims while still clearly communicating your product's value. Pro Marketer specializes in compliant paid media for supplement and skincare brands across Meta, Google, and now ChatGPT.

5. What is the difference between ChatGPT ads and Google Ads?

Google Ads target users based on keywords they type into a search engine. ChatGPT ads target users based on the conversational context of an ongoing AI conversation. Both are intent-based, but the mechanism is different. 

Google captures intent at the keyword level. ChatGPT captures intent at the conversational level, which can include more complex, research-oriented queries. 

ChatGPT ads also appear in a conversational interface rather than a results page, which means creative and messaging need to be relevant to the AI conversation context.

6. What does a ChatGPT ads agency do?

A ChatGPT ad agency sets up and manages your paid campaigns within OpenAI's ChatGPT Ads Manager, but the best ones do more than that. 

They audit your current organic AI visibility in ChatGPT and build GEO foundation to ensure your brand appears in organic responses before paid campaigns launch. They develop campaign structure, creative, and targeting strategy designed for conversational intent rather than keyword targeting. 

They implement OpenAI's pixel and Conversions API to track your performance accurately. They build multi-touch attribution that measures the full contribution of AI-driven discovery to your revenue. And they connect ChatGPT ad performance to the rest of your marketing strategies so the channel works as part of an integrated growth system rather than a standalone strategy.